LuxJB in Global Media & Press

“How the Rich and Privileged Do the Super Bowl: Wealthy Ticket holders Are Paying Big Bucks To Rent LuxJB’s Stark Mansions”

Great to be featured on Realtor.com, where our Head of Marketing, Harry, spoke with Lisa Mandell about our luxury villa rentals and how we welcomed global icons and UHNW families during the Super Bowl, Grammys, and NBA All-Star weeks. 

Lisa really captured the market shift — hotels or basic Airbnb rentals simply aren’t enough for the ultra-elite. UHNW families are willing to pay a premium for space, privacy, and fully curated experiences, without having to drag a yoga mat to a public gym or deal with restaurant crowds.

For the full story, head to Realtor.com

“Villa Mandarin Leads The Surge In Beverly Hills Mega-Mansion Rentals For 2028 Olympics”

Proud to be featured on CBS Los Angeles, where Hank Stark joined Jamie Yuccas at Villa Mandarin to discuss the rising demand for our Beverly Hills luxury mansion rentals ahead of the LA28 Olympics. The segment captured the shift in how UHNW families and global elite travelers are securing luxury rentals well in advance of major global events.

Hank shared: “we maintain an 80% occupancy rate year-round, which is higher than many top hotels. For comparison, the average Airbnb or short-term rental occupancy rate in Los Angeles is around 30%. Approximately 50% of our bookings are secured at least three months in advance. Guests stay an average of one week during the off-season and up to eight weeks in the summer. You won’t find us everywhere. We prefer to maintain exclusivity and be highly selective about where our properties are listed and promoted. 75% of our guests choose to book directly through luxjb.com for the best rates.”

We appreciate the opportunity and thank Jamie for highlighting the vision behind Stark Mansions. To read the whole article, head to CBS

“$2.4 Million For a Rental: Rich Tourists are Booking Villa Royale, The Crown Jewel of LuxJB for the Olympics”

Thank you, Jack, for taking the time to visit and dive into what’s happening in the Beverly Hills luxury rental market. Hank shared: “If you’re a world-famous personality traveling with your security team, podcast crew, hairstylist, and makeup artist — a group of nine people who all need their own space — you can’t exactly stay in a crowded hotel surrounded by paparazzi. You need privacy, comfort, and room to breathe. And let’s not forget, hotel rooms in LA are often half the size and twice the price of those in Europe or Asia — especially in Beverly Hills.

Now, looking at short-term rentals such as vacation homes and Airbnbs — there are roughly 20,000 active listings in Los Angeles. Out of those, only about 750 are single-family estates, and just 30% of those are located in safe, family-friendly neighborhoods close to major attractions. When you narrow it down to +5-bedroom luxury villas with private pools in areas like Beverly Hills and West Hollywood, the number drops to about 90.  For 6-bedroom villas, there are only 38— and for 7-bedroom properties, just 15 in total. (8 of those belong to us.) That’s why our clients – a major global sports brand – booked early”

Watch the video. To read the whole article, head to LA TIMES

“Why Celebrities Are Choosing LuxJB’s Stark Villas for Long Summer 2028 Stays in Los Angeles”

Hank shared his perspective: “We like to say: Hotels are cute — but luxury travelers deserve better. And there’s a good reason for that. What sets LuxJB’s villas apart is the level of comfort and luxury they provide — far beyond what even the finest five-star hotels in L.A. can offer. The luxury experience starts the moment guests arrive in Los Angeles. LuxJB offers complimentary airport pick-up, a service that even most five-star hotels no longer provide. For those who prefer to travel in style, our Rolls-Royce, Range Rover, and Escalades are available to escort guests directly to their villas, ensuring a smooth and luxurious transition from the airport to their home for the stay.”

Thank you Emily and New York Post for the opportunity to share insights on the evolving luxury rental market in Los Angeles. Appreciate the thoughtful questions and the way you brought the story to life for your readers. To read the whole article, head to New York Post

Thank you, FOX LA, for the excellent coverage and for featuring our founder, Hank Stark and our mansions.

Hank said: “Los Angeles 2028 Olympic Games will run from July 14 to July 30, followed by the Paralympic Games from August 15 to August 27. But athletes, sports federations, Olympic committees, media outlets, and sponsors will start arriving in LA months earlier — as early as January 2028 — to set up operations, train, and prepare for the Games. Currently, 5 of our 15 villas and mansions are already fully booked for summer 2028, and at this pace we expect to be fully booked by the end of 2026.

If you’re an elite traveler, a global brand, a major news outlet, or simply a large family or group, and you haven’t secured your stay for 2028 yet, you’re taking a serious risk. If you don’t secure your accommodation by summer 2026, by the time 2027 or 2028 arrives, you’ll either be paying double the price or stuck in a basic hotel — or worse, a low-end Airbnb miles away from where you actually want to be.”

For the full story head to FOX LA

“LuxJB’s Stark Mansions Outperform Hotels As Beverly Hills Rentals Demand Skyrockets”

Proud to be featured in the Daily Mail. Our founder, Hank Stark, shared insights on the 2028 LA Olympics and what’s unfolding in the Beverly Hills luxury rental market: “As far as I know, we’re the only ones offering accommodations as far out as 2028 — because we’re not a concierge company. That’s why we can confidently make that commitment. The most common issue with Airbnb hosts, concierge companies is that they can’t guarantee mid or long-term availability.

Nearly one out of every three bookings gets canceled by the Airbnb hosts. Concierge companies have also no control over what the actual property owner might decide in the next few years — the owner could sell, lease long-term, or simply change plans, leaving these companies and their guests in limbo. This can leave travelers without accommodation and scrambling for alternatives, often at a higher cost few days to their arrival.” For the full story head to Daily Mail

“Inside LuxJB: How Hank Stark Built LA’s Most Exclusive Luxury Rental Portfolio”

As featured on  MSN, the Stark Collection has become the go-to destination for the world’s elite in Los Angeles. We are proud to be recognized for delivering hotel-level service inside fully private luxury rentals — combining space, comfort, discretion, and curated experiences tailored to the world’s most private families.

Our guests trust us because we consistently deliver impeccably clean villas and hassle free experience. Before every arrival, each villa or mansion undergoes a 500+ point quality inspection, ensuring everything is in perfect working order for the next guest. From smart home systems and fireplaces to saunas and air conditioning, every detail is checked to guarantee comfort and reliability.

After every checkout, each property is thoroughly cleaned and sanitized by our professionally trained housekeeping team, with fresh linens and towels provided. Additionally, our villas include housekeeping service every three days, while our Beverly Hills mansions come with daily maid service.

To read the full story head to MSN

Hank Stark on LA’s Vacation Rental Chaos: “We Were Here Before Airbnb and We’re Doing It Differently”

Hank Stark is candid about Los Angeles’ vacation rental market: overexposure, misleading Airbnb listings, and a growing gap between promise and reality.

“LA is the leading city in the world when it comes to vacation rentals — the market is still evolving, but it lacks a true standard or backbone. When price becomes the only priority, guests tend to overlook what really matters — like safety, trust, and accuracy. Photos can be deceiving. And when something feels too good to be true in this market, it usually is. We respect Airbnb — they helped put vacation rentals on the map. But we were here before them, and honestly, the platform has lost its way” Stark says. “Most of the unreasonable short-term rental laws today are a direct result of Airbnb’s mismanagement and lack of awareness. That’s why the platform is being banned in major cities around the world.”

To read the full story head to Yahoo Finance

“LuxJB Opens Stark Mansions in Beverly Hills for Holiday Season”

As featured on Business Insider, with only a limited number of mega-mansions in Beverly Hills, LuxJB’s Stark Mansions remain the most requested rentals— including Villa Royale and Villa Mandarin featured in this article.

Our commitment to quality has earned LuxJB a loyal clientele. Guests return because they know exactly what to expect; consistent top-level service and attention to detail. We’ve been also proudly welcoming PGA Tour, NBA, and NFL stars — along with their families — for many years. All LuxJB villas are located in Los Angeles’ most prestigious and family-friendly neighborhoods, yet remain within walking distance of Rodeo Drive. Just minutes from golf and tennis clubs, our properties offer the perfect balance of privacy and proximity. This rare combination is one of the main reasons VVIP clientele choose to stay with us.

To read the whole article, head to Business Insider

Villa Pasha Becomes a Most Preferred Vacation Rental for International Travelers Ahead of LA28 Games”

Thank you, AOL. We appreciate the thoughtful conversation and the way you provided meaningful context for your readers.

We get this question a lot: why are people or companies booking 2.5 years in advance for the Olympics? We tell them it’s not “too early.” It’s simply the smart move. Los Angeles is one of the greatest cities in the world, but we don’t have nearly enough accommodation capacity to welcome millions of visitors at once. To put things in perspective, Paris saw around 11 million visitors during the 2024 Olympics. Of those, roughly 3 million were tourists staying more than a week.

For the 2028 Los Angeles Olympics, the city is expecting around 15 million visitors, including roughly 4 million tourists. Even if just 5% of them seek luxury or group accommodations, that’s about 200,000 people — so the real question is, where will they all stay? LA might have amazing hotels, but when it comes to accommodating luxury travelers, large families, or groups who want privacy and security in safe, upscale neighborhoods, the options shrink fast.

It’s not just tourists coming. Thousands of influencers, news outlets, media crews, sponsors, athletes’ families, global brands, and celebrities will be flooding the city. To read the whole article, head to AOL