LuxJB Featured on MSN – Inside LuxJB
MSN has spotlighted The Stark Collection by LuxJB, recognizing it as one of Los Angeles’s top destinations for global elite travelers seeking ultra-luxury villas and fully private long-term estates. With unmatched property quality and modern architecture rarely found in the Los Angeles rental market, The Stark Collection continues to set the standard for high-end living in 90210.
Featured in MSN, The Stark Collection Has Become The Go-To Destination For The World’s Elite In Los Angeles.
To read the whole article and other great tips, head to MSN

Hank Stark on L.A.’s Vacation Rental Chaos: “We Were Here Before Airbnb — and We’re Doing It Differently”
Why MSN Featured The Stark Collection
MSN highlights the sharp rise in demand for modern luxury villas in Beverly Hills, noting how The Stark Collection stands out for offering newly built and fully furnished mega-estates in a market dominated by dated homes. The feature underscores LuxJB’s ability to provide consistent, hotel-level service with total privacy — a major factor for high-net-worth families, executives, and international travelers.
Here are highlights from the article in MSN
Inside LuxJB: The Premier Collection of Ultra-Luxury Villas and Mansions in Los Angeles
Founded by Hank Stark, a luxury real estate developer with 25 years of expertise in the hospitality sector, LuxJB has earned a stellar reputation in Los Angeles for providing an exceptional vacation experience. Specializing in luxury villa and mansion rentals, LuxJB’s portfolio includes design award-winning private villas in prime Los Angeles neighborhoods, including Beverly Hills Flats, Hollywood Hills, and West Hollywood.
The Stark Collection: LA’s Finest Vacation Rentals by Owners
LuxJB’s villas, collectively known as The Stark Collection, are not simply airbnb homes; they are high-end vacation villas, crafted for unforgettable experiences. Each villa is custom-designed, with a careful blend of elegance and livability, LuxJB mansion and villa rentals cater to those who expect the highest standard of luxury in LA.
“We’ve been setting the standards for ultra-luxury living in LA since 2015,” says Hank Stark, the founder and CEO of LuxJB. “Every villa is designed like a magazine cover but lived in like a private home. That balance between beauty and livability is what keeps guests coming back.”
Unlike many vacation rental platforms, LuxJB owns and manages every villa in its collection. This approach allows LuxJB to ensure every guest enjoys a seamless experience, free from third-party delays, booking fees, and commissions.
Preferred By World-Famous Personalities and Trusted By Royal Families
Villa Alfi, Villa Bond, Villa Colette, Villa Gemma, Villa Javu, Villa Stella, Villa Waldorf, Villa Santi, Villa Ruya, Villa Fendi, Villa Mandarin, Villa Royale, and Villa Pasha—each of these vacation homes features a private heated pool and spacious backyard, making them ideal for families with children.
All villas are gated and nestled in prestigious neighborhoods, offering unmatched privacy while remaining close to iconic attractions like Rodeo Drive and Sunset Plaza.
LuxJB’s mansions are built for guests seeking more than just a place to stay—they desire an experience that complements their lifestyle. This is why LuxJB is the preferred choice for VVIP clientele, including royal families and Fortune 500 executives from Asia and Europe.
“We don’t broker or list other people’s properties,” Stark emphasizes. “Everything in the LuxJB collection is ours, which means no middle-man, no booking fees or commissions, no surprises. What you see is what you get—a hotel-level experience from beginning to end.”
Luxury Mansion Rentals in Beverly Hills Flats: A New Era of Ultra-Luxury Living
LuxJB’s mansions go beyond what most five-star hotels offer. Ranging from 5-bedroom vacation villas to mega Beverly Hills mansions with 9 bedrooms, these homes are designed for those who value both space and comfort. Whether it’s a short romantic getaway, or an extended corporate retreat, each villa is fully equipped with high-end amenities like heated pools, jacuzzis, movie rooms, saunas and gyms.
Hank Stark’s latest masterpiece, Villa Alfi in the Hollywood Hills, showcases sweeping iconic views. Meanwhile, Villa Royale, the only 9-bedroom ultra-luxury mansion rental with pickleball and basketball courts in the Beverly Hills Flats, is so extraordinary, it’s already fully booked through the end of the year.
“Our benchmark isn’t the vacation rental market—it’s the gold standard of hospitality set by brands like the Four Seasons and Waldorf Astoria. We’re offering more space, more privacy, and better service,” Stark explains. “Once you stay with us, you’ll never want to settle for less.”
The LuxJB Promise of Excellence
As LA’s leading luxury vacation rental company, LuxJB offers dedicated 24/7 live chat and guest support teams that respond to every inquiry within 5 minutes.
Guests are greeted by a dedicated villa manager who ensures that every detail of the stay is attended to. Daily housekeeping, in-house chefs, and personalized concierge services further elevate the guest experience. This level of hands-on service is what keeps clients returning time and time again.
LuxJB’s core clientele includes families with children and business travelers who prioritize trust, and peace of mind. Guests communicate directly with the LuxJB team, ensuring a smooth, personalized experience before, during, and after their stay. That means no middle-man, no delayed responses, no double bookings, no last-minute cancellations, and no surprises with missing or misrepresented amenities—issues all too common on platforms like Airbnb.
No Middle-Man: Safer and More Reliable Booking Experience than Airbnb
LuxJB prides itself on being highly selective about the guests it hosts. While the company’s rates may not be within everyone’s budget, they reflect the premium service and exclusivity that LuxJB guarantees. Stark’s approach is simple: “We don’t chase volume. We’re highly selective about who we host. Our guests choose us for the exceptional privacy, comfort, and prime locations—along with unique amenities that go far beyond what standard vacation rentals offer. This level of quality comes at a premium, and we’re proud to deliver an experience that consistently reflects that value.”
Proven Success in a Growing Vacation Market
The luxury vacation rental market continues to grow, driven by demand for private, exclusive properties. As of 2025, LuxJB has maintained an impressive 82% occupancy rate, outpacing many luxury hotels. With 50% of bookings made three months in advance and guests staying an average of 1 week in the off-season and 8 weeks in the summer, LuxJB’s reputation as a leader in the high-end rental market is clear.

Villa Alfi: you’ll wonder how you ever settled for hotels!
Experience the pinnacle of vacation rentals with our signature collection of private villas and luxury mansions in Los Angeles. Designed for families, couples, and long or short stays, our gated villa and mansion rentals offer privacy, comfort, and unforgettable experiences. No Airbnb fees. No booking fees! Book direct from owners and save 15%.